Fascinating things/ people do/ are :
- Provoke strong Emotions
- Create Advocates
- Become a cultural shorthand for a set of actions or values
- Incites Conversations
- Force the competition to conform to them
- Are not afraid to challenge status quo
Triggers of Fascination:
- Alarm: Provocing a alarming signal in people does
- Lust: Talking to the senses. Sex sells.
- Trust: The only strategy to build long term commitment to something/ to someone is by establishing trust.
- Power: The show of Authority
- Prestige: What makes to the product/ person stand above the rest?
- Mistique: Sending mixed signals
- Vice: We like things that are forbidden, play with that
These are the 7 triggers that acording to the author make us fascinated of something, he recommends to use them wisely and never all at once.
Book on the subject: Fascinate: Your 7 Triggers to Persuasion and Captivation
1. The Cue: This is the trigger that launches you into “zombie mode.” The cue may be something as simple as seeing the first item on your to-do list (time to start next week’s homework!) or seeing a text message from a friend (time to dawdle!). A cue by itself is neither helpful nor harmful. It’s the routine—what we do in reaction to that cue—that matters.
2. The Routine: This is your zombie mode—the routine, habitual response your brain is used to falling into when it receives the cue. Zombie responses can be harmless, useful, or, in the worst case, so destructive that they defy common sense.
3. The Reward: Habits develop and continue because they reward us—give us a dollop of pleasure. Procrastination is an easy habit to develop because the reward—moving your mind’s focus to something more pleasant—happens so quickly. But good habits can also be rewarded. Finding ways to reward good study habits in math and science is vital to escaping procrastination.
4. The Belief: Habits have power because of your belief in them. For example, you might feel that you’ll never be able to change your habit of putting off your studies until late in the day. To change a habit, you’ll need to change your underlying belief.
How to change:
The only thing I can change:
The Cue: Recognize what launches you into your zombie, procrastination mode. Cues usually fall into one of the following categories: location, time, how you feel, reactions to other people, or something that just happened
I got this from the great book: A Mind for Numbers
The following Questions help us to determine if the past is representative for the future.
- Observation: Will the past behaviour continue? How long can it possibly continue?
- Explanation: The past can tell us why something happend.
- Predictability: From the past we can learn how probable an event really is, how possible is that it will happen again?
- Continuation and Change: What is required to make the past/ present record continue? What forces can change it or cause what we don’t want to happen and is it likely?
- Certainty and Consequences: How certain am I? And what the consequences of being right/ wrong?
The past can teach us a lot about the future when we ask the right questions and look at the bigger picture.
“Study the past if you would divine the future” – Confucius